Some thoughts about surveys for Olin College of Engineering Students 2024

Would you like a lightning introduction to the errors in Total Survey Error?

I was delighted when Sarah Bloomer for inviting me back to talk to her Olin College of Engineering students again, and decided that we would zip through all of the errors that we need to consider when doing a survey. Overall, the aim is to reduce Total Survey Error – and to avoid fixating on any specific error.

I especially enjoyed the challenging questions from the students – and the opportunity to go through the bonus slides on number of response points in a Likert scale.

If you want to use these slides in a talk, please go ahead. They are all Creative Commons licensed.