Answering surveys and talking about forms on UX Podcast

a generic surveyI was delighted that the team at UX Podcast chose an episode with me to rebroadcast in August 2020. UXPodcast on forms and surveys with Per Axbom and James Royal-Lawson

Originally made in 2014, Per, James and I discuss a number of evergreen forms and survey topics such as:

  • the four steps to answering a question;
  • total survey error;
  • why ‘light touch’ surveys are better for everyone; and
  • how to train your customers to be non-respondents.

* Since this podcast was made my book on creating better surveys has been published: Surveys That Work: a practical guide for designing and running better surveys.

Featured image: podcasting set up by Jonathan Farber on Unsplash